Agency All Hands
July 2026
July 2026

Agency All Hands

July performance, team updates, and what comes next.

Agency All Hands
Agenda
01

Digital PR performance

July KPI status, campaign leaders, roster updates, and placements.

02

AI visibility

Campaign progress, citation growth, dashboard updates, and landing-page work.

03

Carl's section

Financials, sales, website launches, and owned-product growth.

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July 2026
Clarissa

Digital PR performance.

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Overall monthly metrics

325 links delivered. Brand mentions reached 128.

325
Total links
including syndications
314 in June
128
Brand mentions
tracked PR visibility
64 in June
17
Data campaigns
completed in July
15 in June
31
Journo queries
answered by the team
57 in June
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Recurring client status

Waggel and Stasher are far beyond their targets.

Waggel

1,422 / 300

Links delivered against target.

Stasher

610 / 60

Links delivered against target.

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Campaign top performers

Waggel led links. Stasher and Eden led mentions.

Links leader

Waggel

156 links in July.

Mentions leaders

Stasher + Eden

43 brand mentions each.

Runners-up

Outforia + Andrew Pickett Law

67 links for Outforia. 58 for Andrew Pickett Law.

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Client roster updates

July completions, early-August wrap-ups, and three near-term opportunities.

Near-term pipeline
  • Lantana Recovery
  • ApexBatch
  • GetRankings
Completed in July
  • Mirador Living
  • Lordhair
  • Andrew Pickett Law
  • Ovoko
Wrapped in early August
  • Say It With A Condom
  • Vignette Switzerland
  • WellPCB
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Top-tier placements

July's highest-authority placements.

Bespoke Fit New York Post

NYC ranks third most-expensive city for staying fit.

Outforia Newsweek

Map ranks where data centers could impact endangered species.

Outforia Miami Herald

Data-center campaign coverage.

Outforia FOX Weather

Top 10 national parks for stargazing in America.

Outforia Yahoo Travel

National-parks stargazing campaign coverage.

Outforia AOL

National-parks stargazing campaign coverage.

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Top-tier placements

More July coverage across travel, pets, technology, and lifestyle.

Vignette Switzerland Euronews

What are the deadliest countries for driving in Europe?

Eden Training The Irish News

10 tips to get your kids off devices this summer.

Mirador Living Sun Herald

Mississippi among top-searched US retirement states.

My Baggage N1

Bosnia and Herzegovina travel-interest campaign coverage.

Waggel Parade Pets

Two July placements for the Waggel pet campaign.

WellPCB 97.3 KKRC

South Dakota ranks fifth most tech-frustrated state.

Stasher Irish Travel Trade Network

Avignon ranked best European city for fringe festival trips.

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Team win
Agency Arcade Champion
Xianna, July Agency Arcade winner
July winner

Xianna takes the Agency Arcade crown.

A quick all-hands spotlight for July's champion.

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AI Visibility
Patrick

AI visibility.

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AI visibility campaigns

Two campaigns completed. Three are in progress.

Completed

Stasher

Luggage-storage citations are now showing across the batch.

Completed

Yijin Solution

CNC and manufacturing comparison citations are now live.

In progress

Three campaigns

Waggel, BOXIE24, and Reinders Corp.

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Stasher citation proof

Stasher is appearing more often in AI answers.

Filtered Stasher citation report for luggage-storage articles
×117Breaking Travel News
×53Luggage Storage in NYC
×21Luggage Storage near Times Square
Travel and storage spreadCoverage across major luggage-storage queries and travel publishers.
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Yijin citation proof

Yijin is now showing up across more manufacturing searches.

Filtered Yijin citation report for CNC and manufacturing articles
×31Hardware Secrets
×24ThinkComputers.org
×11The IT Base
Specialist manufacturing spreadComparison and CNC coverage across industry publishers.
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Partner feedback
The work is landing

A newly picked-up LLM seeding article.

London Daily News article, The best UK pet insurers that pay your vet directly
Ryan of Waggel
“Hey Carl. Is this one of your new links? It was just picked up and PR was really happy about it.”
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AI Visibility
July dashboard improvements

A clearer client view. More control before publishing.

Stasher AI visibility dashboard with a score and three client answers

Internal AI visibility view

Our team view of each client’s score, mentions, competitors, and next steps.

Article writer review screen showing approval before publishing

Review before anything moves

Clear progress, human approval, and no automatic publishing.

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Under the hood
Also improved in July

The platform got more useful, and more honest.

Real mentions only

We now count actual AI mentions, not pages a tool merely looked at. Smaller numbers, but numbers we can stand behind.

Questions that matter

Every client now has four or five target questions. The dashboard shows how often their name appears in the answers.

Smarter article writing

The writer now supports German and Dutch, shows each step, and waits for approval before anything moves forward.

Proof, not promises

We track when a published article appears in an AI answer, avoid repeat angles, and can adjust a plan mid-run.

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Team capability
From workshop to working pages

The team turned training into live interactive experiences.

Hero section from Oatly Global Oat Popularity Index

Oatly

Global Oat Popularity Index

Hero section from Booking.com AC Ready City Index

Booking.com

AC Ready City Index

Hero section from Airbnb Group Trip Survival Guide

Airbnb

Group Trip Survival Guide

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Coming in August
Client dashboard

Clients will soon have their own window into the work.

Visibility, live

Score and trend

A simple AI visibility score, with a clear view of how it is moving.

Mentions, explained

Where they appear

The questions people ask, the AI answers they receive, and where the client is mentioned.

Work, proved

Article to answer

A direct trail from the question to the answer and the client article used as its source.

Always current, with shareable monthly summaries ready when we need them.

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